Aria

Project Background

Air quality is one of the issue for many people living in dense urban area like Jakarta. Aria is dedicated in helping people to live better by providing the most advanced data about air quality, and providing smart and eective products to minimize their exposure to polluted air.

The company needed an identity for Aria, and all the design collaterals to help bring their exciting products and propositions to life.

The Challenges & Solutions

As a new tech start-up Aria needs a strong brand strategy and brand Identity to convince people of their innovation and advance technology. We created a simple yet purposeful logo that capture the company’s vision and mission. There is a clear sense of technology advancement through the overall look and feel of the brand identity. The Arrow supergraphic works as a graphical device that ties all the different brand applications and it’s a clear mark that Aria is here to make your breath and live better.

© Product Photography by Aria Team and Digital Negative.